BA Studios
BA Studios is a fitness and dance boutique. It teaches low intensity fitness classes for adults like barre, yoga, Pilates, etc., and blend classical and modern dance techniques to create unique science-based dance classes for youth. BA Studios aims to change outdated rules.
Youth dance classes include: hip hop, jazz, ballet contemporary and lyrical.
Adult classes include: Jazz, Ballet, YoLates, Yoga and barre.
GOALS• Increase followers
• Boost engagement
• Drive show ticket sales
• Raise awareness of adult classes
• Collaborate with local businesses
RESULTS
Since the start of our partnership in May 2024, BA Studios has experienced significant growth. The account, previously stuck at 666 followers, grew to 700 over the summer and surpassed 800 by December.
From May to December 2024, we implemented a strategy focused on video content, frequent stories, and consistent posts. As a result, engagement doubled compared to the previous year, the account gained over 200 new followers, and reached more than 32.6K users. Ticket sales and class bookings also saw an increase—BA Studios’ winter show had over 600 spectators, up from 400 the previous year.
One of the videos posted in December went viral, reaching 40K+ users in less than a month.
This growth was driven by consistently sharing on-brand videos, photos, and stories featuring sneak peeks of classes, clips of dancers performing to trendy sounds, and valuable tips about the studio—motivating potential customers to book a class or purchase a show ticket.
